2 Account Based Stage @TopoHQ #TOPOsummit Creating Account Based Content at Scale Danny Nail - Head of Global Account Based Marketing - SAP Sales and marketing alignment is always a bit of a sore subject, particularly at organizations as large in scale as SAP. For creating and delivering remarkable customized content to target enterprise accounts, alignment is required. Danny will be sharing how he built a scalable approach to content building to bridge the gap between sales and marketing.
