3 Marketing Ops & Technology Stage @TopoHQ #TOPOsummit Marketing Ops and Tech Predictions for 2019 and Beyond Greg Hessong - Marketing Analyst - TOPOJoin Greg Hessong for a discussion on the latest trends in marketing operations and technology based on the latest TOPO research. He’ll be sharing his thoughts on what is coming for 2019 and 2020, and the latest benchmarks from our high growth dataset to provide you with actionable insights and learnings.
3 Marketing Ops & Technology Stage @TopoHQ #TOPOsummit The Road to $5 Billion: Splunk’s Journey to Scalable Demand Generation @splunk
3 Marketing Ops & Technology Stage @TopoHQ #TOPOsummit The Road to $5 Billion: Splunk’s Journey to Scalable Demand Generation @splunk Joe Paone - Demand Generation, Global Campaigns - Splunk Splunk grew to nearly $1B without a true marketing demand generation team in place. The journey to $5B will look much different. Building a new demand generation function where none existed is challenging enough, but Splunk was thinking much bigger - how to scale to support rapid growth. Join Joe Paone, Director of Demand Generation, as he shares how Splunk created and developed a scalable, data driven demand generation team from the ground up to support hyper growth. He’ll also share some winning tactics Splunk has used to engage target audiences at scale.@TopoHQ