2 Account Based Stage @TopoHQ #TOPOsummit TOPO π Team shot @cnmoody , @wittlake , @neildharrington , @funnelholic β, @scottalbro ββ, @ThisGuyThinks β, @Lifeiterated β Eric Wittlake , Neil Harrington , Craig Rosenberg , Dan Gottlieb , Kristina McMillan , Chris Moody , Scott Albro
3 Marketing Ops & Technology Stage @TopoHQ #TOPOsummit @capogeannis Beyond ABM: A Metrics-Driven Overview of βPeople Based Marketingβ Ari Capogeannis - Director of Growth Marketing & Analytics - Sage Intacct Learn how to hyper personalize and accelerate the consumer journey while simplifying sales and marketing alignment through cohesive, data-driven tactics. Ari Capogeannis, Director of Growth Marketing & Analytics at Sage Intacct, discusses leveraging intent in bridging the gap between ABM and PBM for pipeline acceleration.